|
|
 |
|
CLIENT
SHOWCASES
|
|
|
|
RoseArt Lights Up Children's Toys with LyTec® Building Set
RoseArt, a premier manufacturer of children's toys, introduces Lightastix, a glowing game
based on the integration of LyTec® glowing (EL) wires into illuminated shapes and designs.
LyTec®, the toy's 'wow' appeal, creates a highly impressive visual effect, enabling RoseArt to market a completely unique and innovative product. A new trend in toys, LyTec® adds a cool and fun
fun dimension to spark children's imaginations and light up product value. This just-released product has already secured space on the
shelves of the largest North American retailers for the Fall 2005.
Elam's team of engineers supported
its US subsidiary to provide RoseArt designers with extensive technical support services from initial conception (Design-In) to product completion (Design-Win).
|
|
|
|
L.L. Bean Launches LyTec® Integrated Book Pack
L.L. Bean introduces the Original Book Pack®,
featuring Elam's LyTec® Wires, for a new standard in outdoor safety. The product, unveiled in L.L. Beans'
Fall 2005 catalogue, includes sewn-in LyTec® electroluminescent wire for
outstanding visibility in low-lighting conditions. The book pack cuts through thick fog and is ideal for helping kids and adults stay safe
and seen to motorists at night.
Lightsport VisionTex, Elam's U.S. customer specializing in illuminated apparel for increased safety measures,
introduced the LyTec® wires to L.L. Bean for integration into the book pack. Elam's engineer team and subsidiary in the U.S. worked
closely with Lightsport VisionTex to bring the L.L Bean project from initial conception to production and through
completion of a finished project: a Design-In to a Design-Win.
Click here to view the Original Book Pack® commercial
|
|
Night Light
Product Uses LyTec® Wires for Pet Safety
How can we
ensure that our pets are safe from nighttime car drivers? High school students from
Israel's Tel-Aviv suburbs, participating in a Junior Entrepreneurs
school-wide program, presented the solution in Night Light, a
LyTec® illuminated dog collar.
Night Light
uses
LyTec® electroluminescent wires to provide a flexible and
battery-operated dog collar, available in multiple colors and
visible on dogs from a distance of more than 200 meters. "The collar's purpose
is twofold...first, it protects against car accidents when pet owners
are walking dogs at night and second, its highly fashionable as many
people invest a lot of money in their pets," says 15-year old Orr
Barkat, Manager of Night Light Production and
Development.
Night
Light
has made media appearances in Israel's popular daily Ma'ariv,
the Yair Lapid Talk Show, and high-technology
conferences. The
product took home second place in the Junior Entrepreneurs finals
out of 11 product ideas.
The students' next step will be to design a similar product
for human safety.
|
|
|
|
LyTec® Increases Life of a Hasbro Brand
LyTec® is featured in Hasbro's NERF NITE JAM NERFOOP product, a light-up basketball and rim that extends the playability of the game to nighttime action. Hasbro, Inc. (NYSE:HAS), a worldwide leader in children's and family leisure time entertainment products and services, and one of Elam's key clients, launched the NERF NITE JAM NERFOOP last fall, allowing kids to play basketball safely in the dark, making it a winner among both parents and children.
"We consider the Nerf product a success...[LyTecŪ] is a good product, which extended the life of a core Hasbro brand...It's a great product with tremendous upside and we are planning on adding to more products in the future," says Leif Askeland, Vice President of Engineering at Hasbro. NERF NITE JAM NERFOOP is available at retailers throughout North America.
|
| Blue Man Show in
Berlin, By Lightec GmbH
The Blue Man Group is a creative
organization, described by critics as "ground
breaking", best
known for its award-winning theatrical productions. Blue Man has
produced a new spectacular play in Berlin, in which LyTec® is used as the foundation of
the play's decoration.
|
An entire Brandenburg Tor (gate)was shaped using thousands of meters of LyTec® Wires. Animated designs of running horses, carriages and moving objects, were created using the LyTec® wires, controlled by
sophisticated Electronic Control Systems.
LyTec® was proven to be the most cost
effective, easy to install technology that can easily be used for
contouring stages and enhancing stage decorations.
Audiences are praising the
incredible decorations in the play, enhanced by the special, unique impact given
by the LyTec® wires. Further plays using the similar concept are
now on the way |
|
|
|
Can You See Me
Now?
Following the
tragic death of a security police patrol supervisor, hit by a
motorist whilst directing traffic from an evacuated area following a
bomb threat, the security forces began searching for an improved and
more visible traffic vest. The vest developed in the ACC
Headquarters uses electroluminescent technology that makes the
wearers much more visible.
"Current reflective
technology requires that an exterior light source shine on the
material in order to be seen. The ELMO-Lyte is self illuminating,
provided it's connected to its power source," says Mr. Steve Kunich,
a senior analyst. The EL Fiber is lighted using two AA batteries, is
durable, flexible and can be set on "steady" or "flash" mode for
better visibility.
In 2002, 460 deaths
were caused by motorists not seeing someone in time to avoid them.
The use of this new, yet simple technology can be instrumental in
reducing the number of deaths, especially of various personnel
serving duty on the roads.
|
|
|
|
Glow Wave - a Rainbow Product
One
beautiful, starry night,
camping out with my kids, I saw a shooting star. It was the
inspiration for the Glow Wave, a product that has been wildly
successful thanks to the incorporation of LyTec® EL Wire. We sell
this creation to Universal Studios, amusement parks and movie
theaters where "Star Wars" is shown. Without Elam's
help and creative support from the idea to the mass production, it
would just have been a passing idea. They provided samples to
support the design in process and helped with finding
subcontractors for manufacturing. We never could have brought the
concept to the positive end if
Elam's
team had not helped us with all their technical know-how. A
creative thought is only a thought without the details to follow
it up.
Rainbow Products (541) 826-9007
|
|
|
|
|
